From the desk of @HungryRealtor
Top Ten Ways to Compete in a Seller's Market for Home Buyers in 2024
Insights from Michael Severns
In the ever-evolving real estate landscape of 2024, home buyers find themselves navigating a challenging seller's market. With high demand and limited inventory, it's more important than ever for buyers to employ strategic approaches to stand out in the competitive market. In this article, we delve into the top ten ways you, as a home buyer, can effectively compete in today's seller-dominated market.
Get a Mortgage Pre-Approval: Explain the importance of being pre-approved for a mortgage to show sellers you're a serious and prepared buyer. Discuss how this can give buyers an edge in a competitive market.
There are 3 types of letters that a lender will give, each with its own level of strength. From weakest to strongest they are
A Pre-Qualification - This is the weakest letter because most lenders will not verify the information provided by the buyer. These are the "approved in 1 click" companies.
A Pre-Approval - The letter is what a majority of lenders issue after they verify your employment, income, debt, tax returns, and credit history.
Underwritten Pre-Approval - this is by far the strongest letter a lender can provide. The loan officer not only verifies all the buyer's information like a pre-approval, they send it to the underwriter to approve before you even start shopping. This takes most of the guesswork out of the financing contingency for the sellers. As long as the buyer doesn't make any foolish financial moves this loan should close.
Work with an Experienced Real Estate Agent: I can't stress this enough. A lot of buyers believe that if they are unrepresented or ask the seller's agent to represent them they will somehow get a deal. If a buyer is unrepresented the seller's agent wouldn't be doing their job if they didn't get the highest price possible for their seller. If the agent is a dual agent, representing both sides, agency law prevents them from advising one party over the other. They can't even give substantial advice, they are merely a messenger. Partnering with an experienced real estate agent can be a game-changer in a competitive market. A knowledgeable agent brings a deep understanding of the local market dynamics, including pricing trends and neighborhood insights. They can help you identify properties that meet your criteria and advise you on making competitive offers. An experienced agent also has negotiation skills and professional networks that can be invaluable in finding and securing the right home.
Be Ready to Act Quickly: In a seller's market, properties often sell quickly, sometimes within days or even hours of being listed. Being ready to act quickly means having your financial arrangements in place, being clear about what you want in a home, and being available to view properties and make decisions promptly. Hesitation or delays in making an offer can result in missing out on a potential home, so preparedness and decisiveness are key. Some buyers like to tour homes months in advance of their purchase date goals but this can lead to frustration in your search. A buyer may see a great home, but they aren't ready to buy. When they are ready to buy that home could be gone. Now every home that buyer sees is compared to the "home that got away".
Make a Competitive Offer: Making a competitive offer is more than just offering a high price. It involves understanding the market value of the home, considering the seller's needs, and balancing your budget constraints. Your real estate agent can provide valuable guidance in crafting an offer that is attractive to the seller yet responsible for your financial situation. Sometimes, a well-considered offer that's slightly below the highest bid but with better terms can be more appealing to a seller. Some basic rules of thumb that I have found in the many multiple offer situations that I have worked through are:
if there are 1-2 other offers usually 3-6% above the list price is good enough to win, 3-5 offers usually require 7-11% and more than 5 offers it's anyone's guess. I've sold and bid on homes with 30+ offers and at that point you have to give the sellers a blank check.
Some sellers and agents don't like escalation clauses. Have your agent ask if they are allowed. Then shoot your best shot first.
Offer to give a concession to the seller to cover some of their closing costs. This is a better dollar-for-dollar value than increasing the price because the seller will not have to pay commissions or transfer taxes on this money.
Ask what the seller wants besides the best price. They may need a specific closing date, they may need a "rent-back", or they might want to sell the property "as-is". Knowing is half the battle when it comes to crafting a winning offer.
Limit Contingencies: Contingencies in a real estate offer, such as those for home inspections or financing, protect the buyer but can also make an offer less attractive to a seller. In a competitive market, reducing the number of contingencies can make your offer more appealing. However, it's important to balance this with the need to protect your interests, so consider which contingencies are essential and which can be safely modified or waived. If you are paying cash you won't need a financing contingency. However, if you need a loan and feel confident in your creditworthiness you can still waive this contingency. Be sure to go over the risks with your loan officer and real estate agent. If you are handy and have a decent reserve for maintenance or repairs you could consider waiving inspections. Regarding appraisal contingencies, you don't have to waive the appraisal completely. You can offer to cover the "appraisal gap", and your agent can explain more about how that works.
Consider Larger Earnest Money Deposits: An earnest money deposit is a sign of your commitment to the purchase. Offering a larger deposit can demonstrate to the seller that you are serious about buying their property. This can be especially persuasive in a competitive market where sellers are looking for reassurances that the deal will go through.
Write a Personal Letter to the Seller: In a market where sellers may receive multiple offers, adding a personal touch can make a difference. Writing a personal letter to the seller, expressing why you love their home and how you envision living there, can create an emotional connection. This human element can sometimes sway a seller in your favor, especially if they have a sentimental attachment to their home. Make sure your agent asks the seller's agent if they are accepting letters. Many seller's agents find the risk outweighs the reward for their clients because of the liabilities under the Fair Housing Laws.
Be Flexible with Closing Dates: Showing flexibility with the closing date can be another way to make your offer stand out. If the seller needs a quick closing or an extended period before moving out, accommodating their timeline can give you an advantage over other buyers.
Stay Informed About Market Trends: Staying informed about the real estate market trends in your area is crucial. This includes understanding pricing trends, inventory levels, and buyer demand. Being knowledgeable about the market helps you make informed decisions and adapt your strategies as market conditions change.
Know When to Walk Away: Finally, it's important to know your limits and recognize when a deal isn't right for you. This might be due to the price going beyond your budget, the property not meeting your essential criteria, or the terms of the deal being unfavorable. Being prepared to walk away from a deal that doesn't align with your needs or financial situation is a crucial aspect of smart home buying.
In conclusion, competing in a seller's market requires a combination of preparation, strategic thinking, and emotional intelligence. By employing these top ten strategies, you'll be well-equipped to navigate the challenges and seize opportunities in the 2024 housing market. By following these strategies, you can navigate a seller's market more effectively and increase your chances of successfully purchasing a home that meets your needs and budget. Remember, while the market may be competitive, with the right approach and guidance, you can find and secure your ideal home.
There's always something happening in the world of real estate, and I'm here to guide you through it. For deeper insights, use the link below to tune in to the Hungry Realtor Podcast (Season 2 Coming Soon!), and let's navigate these fascinating times together.
Keywords: seller's market, home buyers, real estate strategies, competitive offers, 2024 housing market, home buying tips, real estate trends, mortgage pre-approval, bidding wars, negotiation tactics, real estate agents.